Michael Jay Lissner
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An Analysis of FTC Behavioral Advertising and an End of Semester Countdown

It’s coming down to the end of the semester, and after I finished the attached paper on FTC laws as the apply to online advertising, I did some calculations to figure out what I have to do still.

Turns out I have 68-95 pages to write (give or take), and two projects to complete between today and early May. Things are going to get interesting.

The lay of the land looks like this:

  • Two law/policy papers - total of 35-50 pages
  • One sociology paper - 25-35 pages
  • A final project combining some aesthetics work I have been doing
  • Two technology strategy assessments - total of eight pages
  • And an online project - watch for this soon

For now, I’ll reserve my thoughts on the attached analysis, but I tried to analyze the ways that the FTC regulates online advertising…within an eight page limit.

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Published

Apr 2, 2009

Category

Policy, Law & Politics

Tags

  • advertising 1
  • FTC 1
  • law 4
  • paper 8
  • policy 6
  • principles 1

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